Project Details
The Solace Urns Shopify store was a collaborative effort between myself and Malcore Funeral Home. Malcore handled product creation, pricing, descriptions, and photography, collaborating with a third-party graphic designer for logo and graphics development. My role focused on setting up the Shopify store infrastructure, including shipping details, checkout options, additional pages with copy and photography, and social media integration.
Objectives: Goals include maximizing visibility, streamlining the purchasing process, and ensuring a seamless user experience.
Store Setup and Infrastructure: I configured Shopify settings for shipping, tax calculations, and payment gateways, optimizing for smooth transactions. User-friendly navigation was implemented to enhance accessibility and satisfaction.
Content Creation and Management: I developed additional website pages with compelling copy and photography, maintaining brand voice and visual identity for a cohesive user experience.
Social Media Integration: I integrated platforms to expand brand reach and engagement.
Success and Impact: Since launch, the Solace Urns store has successfully sold urns to funeral services nationwide, demonstrating strong market demand and customer satisfaction.
- Shopify Store Setup
Project Partner: Malcore Funeral Home